Very simply put CellSerf offers an intimate medium for the advertisers to reach out to mobile savvy Indians. Video, Audio, Picture and Text ads can be shown to CellSerf users. What is more the method of reaching out is non-intrusive as adverts are presented along with the messages that users are exchanging with their friends. Further, it offers an interactive advertising medium as the advertisers can use CellSerf to get customer feedback, involve customers in contests and games, etc.
Various costing models are available to the Advertisers. Costing can be using CPC (cost per click) or CPM (cost per mille). Compared to any other medium the mobile offers better returns for the same advertising spend.
With CellSerf users can be targeted based on their specific interests and demographic profile like age, sex, location. Advertisers have the option of targeting only those users who are likely to be potential customers.
